Dazzling Marketing Example re: Homeless Kids


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Home \| Business \| Network Marketing Dazzling Marketing Example re: Homeless Kids By: Patrick Prime Dr Barnado set up his first orphanage for homeless children in the UK during Victorian times. His orphanages now operate in many countries. But what I did not know until seeing it on Songs of Praise is that the good Doctor was also a marketing whizz. Here's the story: In England during the reign of Queen Victoria, there was a very large number of displaced and orphaned children. Multiple thousands of them in London alone. More throughout the country. Their parents had either died (life expectancy was much shorter in those daysor they could not afford to keep them. In the late 1800s, life was tough. Much tougher. So there were hordes of homeless kiddies of all ages. Compassion led Dr Barnado to want to do something for these unfortunates. After all, it wasnt their fault. Need a mental picture? Think of the times which Charles Dickens wrote about. Think of urchins. Think of the stage play Oliver. But now switch to thinking about this. How would YOU raise the huge amount of money needed to feed, clothe and house this ragtag army of disadvanted & uneducated children of all ages? Yes, how indeed? As it happened, the good Doctor was also interested in photography. So what he did was take 'before' and 'after' photos of the kids. BEFORE The before shot was a ragamuffin kid straight out of Dickens. Face dirty. Hair straggly. Clothing shabby. And the looks on those young faces was either wild eyed or fearful. AFTER The after shot was a well dressed youngster with a newfound confidence. His fundraising method was simple and elegant. He placed the before & after photos side by side on a page, and on the back he printed an ad for Dr Barnado's Childrens Homes. These were sold to the growing middle class for 5 shillings which was actually quite a high price in those days. Looking after the kids in custom-built villages would be hard enough, but raising the funds to do this on a massive scale called for marketing genius on an astonishing scale. Now... how can we apply this same sort of expansive thinking to our marketing? MARKETING RESOURCES Secret Article Profits Instant Article Wizard Micro Niche Finder Article Source: http://www.articlekingpro.com AisforAdvertising.com - "A is for Advertising.com" is about AisforAdvertising.com”>RSS and Site Promotion. Are you using automated advertising power of RSS yet? ProfessorCheap.com - ProfessorCheap.com”>Cheap Master Rights and Cheap Software. AND FINALLY HERE'S HELP WITH THE SKYROCKETING PRICE OF GAS... CleanWater4Cars.com/blog - Run cars on water Please Rate this Article Not yet Rated Click the XML Icon Above to Receive Network Marketing Articles Via RSS! Additional Articles From - Home \| Business \| Network Marketing Link Building : Some Tips for Laymen - By : Benny1973 Advanced Link Checks - By : Irish Taylor Keys to Internet Business Networking Sites - By : Kurt Henninger A Guide to SEO Resources and Discussion Groups - By : Irish Taylor Why You Should Provide Good Customer Service in Network Marketing - By : Kurt Henninger Corporate gifts can really increase your sales - By : Harald Mahlich1 Harald Mahlich1 Introduction to SEO - By : Irish Taylor Secrets To Using A Funded Proposal for Internet Network Marketing - By : Kurt Henninger 5 SEO Tasks You Should Do Every Day - By : Irish Taylor 3 Pitfalls To Avoid For Experienced Network Marketers - By : Cindy Heller	Sign Up for a free Article King Pro account or learn more. Submit Articles Member Login Top Authors Most Popular Articles Submission Guidelines Ezine Notifications Article RSS Feeds About Us Link to Us Contact Us Copyright & DMCA Privacy Policy Terms of Service This Website is Optimized for Firefox! Browse the Web Faster with Firefox for FREE! Most Recent Articles Link Building : Some Tips for Laymen - By : Benny1973 Advanced Link Checks - By : Irish Taylor Keys to Internet Business Networking Sites - By : Kurt Henninger A Guide to SEO Resources and Discussion Groups - By : Irish Taylor Why You Should Provide Good Customer Service in Network Marketing - By : Kurt Henninger Corporate gifts can really increase your sales - By : Harald Mahlich1 Harald Mahlich1 Introduction to SEO - By : Irish Taylor Secrets To Using A Funded Proposal for Internet Network Marketing - By : Kurt Henninger 5 SEO Tasks You Should Do Every Day - By : Irish Taylor 3 Pitfalls To Avoid For Experienced Network Marketers - By : Cindy Heller